Social media marketing is probably a major part of your digital marketing strategy. And there are two parts to it – one is social content and the other is social listening – but we are just reinstating the obvious. While brands have been...
Read moreA three-step cheat sheet to managing brand crisis using social media
Every organization is striving hard to come to grips with the evolving consumer behavior. The surge of digital and mobile platforms and growing influence of social media have drastically changed the market dynamics, putting customers in the...
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